Water2

2025

Introduced a best-seller bundle to reduce choice friction and increase AOV.

Water2

2026

Shifted positioning and paid ad strategy to unlock new demand and scalable performance

AI Creation

2026

Using Google Flow and other Tools to create repeatable and realistic ai content creation based on real data.

PetLab Co

2024 - 2025

From hands-on creator to paid creative strategist at scale

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